Brand Strategist & Marketing Copywriter for Growing Luxury, Premium & Lifestyle Brands

Great brands aren’t built on visuals alone — they’re powered by strategy, storytelling and experiences that create loyalty and lasting connections. Let’s create content that will elevate your brand and grow clientele.

Through a mix of messaging, content, and communication strategy, I help growing brands and small businesses clarify their unique selling points, attract the right audience and build loyalty that lasts.

Whether you need foundational brand messaging, repositioning, media visibility, or engagement-driven content, my services are designed to meet you where you are and move your brand forward with focus and purpose.

Let’s Build Your Services

It all begins with an idea that makes a business stand out.

Whether you’re launching, repositioning or growing your brand, the way you tell your story shapes your success.

My process starts with clarity and strategy before crafting compelling content to attract, engage and convert the right audiences.

Explore à-la-carte services, below, followed by bundled package offerings, designed to support your brand journey.

Note: Custom packages available upon request. Multi-service bundles are discounted.

Brand Positioning

Your brand needs more than a logo — it needs a voice and story that connect. If you’re rebranding or struggling to articulate your uniqueness, I’ll help you define your message, tone an experiential story so that everything you create feels cohesive and authentic.

  • Brand Messaging, Narrative & Voice Guide

    Guide deck defining your brand’s USP after creating a SWOT analysis, as well as what your brand voice is and isn’t, your messaging framework to be conveyed throughout all content. This guide will keep your brand story uniform via all hands who contribute to telling it.

    $2,500

  • Event Brand Toolkit or Playbook

    I create branded event activation toolkits that turn big creative ideas into structured, executable playbooks to ensure elements reflect the brand’s messaging.

    These toolkits ensure brand alignment and consistent execution across markets for engaging brand experiences. They cover live and digital events and gifting experiences, outlining logistics, vendor guidelines and regional adaptation.

    $3,500

  • Case Studies & Bios

    CASE STUDY

    Case studies bring results to life as proof of what you do. It combines a thoroughly researched narrative, metrics and visuals, demonstrating brand authority.

    $2,000

    EXECUTIVE BIOS

    A bio defines who you (or your brand’s leaders) are, what you stand for and how you’re positioned int the market. It’s a foundation of your brand identity.

    $500

Brand Awareness

When you’re ready to be seen, I create PR and digital content that spark media interest and position your brand in front of the right target audiences.

  • Press Release & Pitches

    Press Release

    Let’s get your new product or business announcement to media to generate buzz.

    $850

    Media Story Pitches

    I’ll create story ideas tailored to key media so you can connect to media ASAP!

    $600 each | Launch series (4) - $2,000

  • Blog Posts

    Written articles or posts to educate website visitors and build your SEO to make you searchable, an industry expert and attract the right clients.

    500-800 words:

    $650 each | 4 for $2,200

    $500 Monthly with 6-Month Minimum

  • SEO Website Copywriting

    I’ll refine and edit, or research and create the written content for your website pages, including your homepage, to draw in the right visitors. This can also include About, Press and Product or Service pages.

    5 pages = $3,500 - $5,000

Brand Engagement

If your content isn’t translating into connection or conversion, I’ll help you craft content that carry your key messaging and inspire engagement. Through emails, landing pages, event communication and social storytelling, casual audiences will turn into advocates.

  • Email Marketing Copy

    Getting your messages delivered regularly into your desired clients inboxes is a great way to get through the buyer’s journey. Curiosity is sparked, followed by a deeper exploration of offerings that lead to conversion. Emails offer great ways to keep your brand top-of-mind.

    Email Campaign Funnel Copywriting:

    4 email series: $1,600 | 6 email series: $2,200

    Stand-Alone Promotional Email: $500

    Email Newsletters, incl editorial:

    $1,000 (incl design and implementation into CMS)

    $850 each for monthly (3-mo min)

  • Event Communications

    Ensuring your events attract the attendees and attention they deserve with strategic communications from invites to microsites to social media announcements to webinar scripts.

    Invitation Copy — $450


    Signage Copy — $300 each


    Microsite Copy (2–5 pages) — $3,000+

    Executive Speech Writing — $1,500 (time dependent)

  • Social Media Copy or Platform Management

    Overseeing or contributing to your social media platforms to ensure cohesive brand messaging shines through and engages community.

    Organic Captions — $50 each


    Paid Ad Captions — $75 each


    Social Platform Management (FB/IG):

    $850 each | $1,500 for FB & IG (for 3 posts/week copy, schedule, Canva graphics design and video editing with client-provided photos and videos)

  • Website Landing Page Copy

    Pop-up or special page linked to a key CTA (Call-to-Action) button on another page that drives client action. This can be for an offer, sale, event, email sign-up, social media interaction, etc.)

    $1,500 each

Signature Package Bundles

Note: Custom packages available on request. Multi-service bundles are discounted.
My signature packages combine strategy, storytelling, and content creation for brands ready to launch, grow or elevate their presence.

  • Launch Package

    $6,500+ ($8k value)

    Brand Awareness + Engagement
    Make your launch unforgettable with a fully integrated campaign that builds excitement and drives conversions.
    Includes:

    Conversion-focused landing page

    4-part email sequence

    1-month content calendar + 12 social posts (8 organic + 4 paid ad variations)

    Updated press kit (press release, exec bio, company bio, fact sheet, Q&A)

    2 monthly story pitches


    Your audience will hear about it, talk about it, and take action.

  • Growing Client Connection Retainer - Elevated Package

    $4,500–$6,000 / month (6-month min.)

    Consistently Build Brand Engagement
    For brands ready to grow consistently and stay top of mind through ongoing, high-impact content.
    Includes:

    Lite Brand Messaging & Voice Guide

    1 case study / quarter (2 in total)

    Twice monthly blog posts (400 words)

    Monthly e-newsletter

    10+ social captions (organic + ad-ready)


    Stay visible, credible, and connected with your ideal clients.

  • Growing Client Connection Retainer - Basic Package

    $2,100 with 1 social platform | $2,750 with 2 social platforms

    6-month minimum

    Building Community Brand Loyalty

    Build ongoing connection with your current community to ensure ongoing loyalty and drive them to your offerings with content that resonates. Includes:

    Social Media Management: 12 monthly social posts per platform (FB and/or Instagram — choice of 1 or both)

    Monthly Content Calendar of strategically aligned content ideas assigned and tailored per platform.

    1 Monthly Blog Post - 600-850 words

    1 Monthly E-Newsletter

    Stay visible, credible, and connected with your ideal clients.

  • Elevation Package

    from $10,000 (for work within 3-months)

    Brand Positioning
    A complete brand realignment that gives you the clarity, authority, and consistency to scale with confidence.
    Includes:

    Full Brand Messaging + Voice Guidelines

    Website copy audit + rewrite (up to 5 pages)

    2 case studies

    Multi-channel campaign with content calendar (2 email newsletters, 1 month social media content, 2 blogs)


    Own your space in the market with refined storytelling.

  • Event Impact Package

    $5,500+

    Brand Engagement

    For unforgettable brand experiences. Bring your events to life with cohesive messaging, branded storytelling, and post-event amplification.
    Includes:

    Event Brand Toolkit / Playbook

    Invitation copy + event landing page

    2–3 on-site pieces (signage/programs)

    Post-event press release OR recap blog

    Optional: Executive speechwriting ($1,500 add-on)

    From anticipation to follow-up, your event becomes an extension of your brand story. Brand Engagement)

  • PR Visibility Package

    from $4,500/month (3-month min retainer)

    Brand Awareness
    Position yourself as an industry authority and secure consistent media coverage. Promotes 1 announcement.
    Includes:

    4 story pitches with calendar + target lists

    Press kit of materials:

    - Press release

    - Executive bio + company bio

    - Fact / product sheet + Q&A


    Your brand in the right outlets, at the right time, with the right story.